David Nordfors calls them the “punk rock” of journalism while Feedburner co-founder Dick Costolo says they may be better than a business plan.
If you don’t have a blog, get one. They may be the easiest and best way to get involved in the new media. Here’s why:
· Blogs have great Google juice. Simply put, the forces of the Internet love blogs, feature them in news alerts and prominently in web searches.
· Blogs are always new. Unlike static old websites which every once in a while need a redesign, blogs are redesigned and updated every single time you post.
· Popular in syndication. Feedburner and other products enhance blog updates allowing regular readers to be notified every time the content is changed and bringing them back for more.
How do you get started? There are lots of platforms out there, all with their own pros and cons:
PostRanger.com can set you up with premium service and take care of the details and hosting so you don’t need to worry…all at a reasonable price. Contact us to find out more.
Tags: Random Bloggers